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Thursday, October 18 • 11:00am - 11:50am
2012: The Year of the People - HPX DIGITAL

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2012: The Year of the People

It's time for the ultimate face-off: People vs. Brands.  We'll dissect six of the biggest trends in our industry, including storytelling, transmedia, entrepreneurialism, curation, influence & cause marketing. We'll look at best-in-class examples from both brands and people. Currently relevant trends include storytelling, content curation, entrepreneurialism, transmedia, influence & cause marketing.  Each round's winner will be determined by audience votes, so come prepared to participate. After determining who comes out on top, we'll look at what we can learn from the winner and how to apply key learnings to brand communications & marketing strategies. This presentation will not be theoretical, but instead will be focused on providing practical applications and solutions.


Speaker: Rosie Siman

Thursday October 18, 2012 11:00am - 11:50am
Atlantica Guild West 1980 Robie St Halifax Nova Scotia Canada
  • Show Title 2012: The Year of the People